Nzira Yekuyeukwa Uye Kuita Mari. Guide ku Smart Branding

Paunotanga mucheka iwe unoda kuita mari, nyanzvi dzichakuudza kuti uwedzere yako fungisisa pane zvinoita kuti uwane mari uye siya zvese zvimwe kunze kwebhuku. Iwe unoziva zvakakosha kuti uvharire yakatarwa misoro mune yako nihe kuitira kuti uite mari kubva kushambadzira uye yekutsvaga traffic, asi iwe zvakare unoda uye unofanirwa kuvhara misoro iyo yakasarudzika pane yako chiratiooo.


Kazhinji, "chinokuita mari" chinosanganisira kutsvakurudza kwe:

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  • Case zvidzidzo

Izvo zvese zvakanaka uye chimwe chinhu chaunofanirwa kunge uchiita, nekuti ndizvo zvinoita vanhu kwauri!

Asi … zvakadini nehuwandu hwechiratidzo chako?

Taura somuenzaniso kuti cheki yako yose inopikisana pfungwa dzakawanda mune imwe niszę nokuti unotenda kuti iwe unopa chimwe chinanaka chakanaka-ungaita sei mari tafla chimwe chinhu chinobvunza chimiro cheo kana uji yujivi inu?

Ndipo apo smart bratch inouya mukutamba. Iko kutora izvo maitiro, data uye mazwi uye kuashandura kuva chinhu icho chakasarudzika chako, chinotaura nezwi rako.

Saka kana iwe usati watanga blogging kungoita imwe mari kubva kuAdense traffic, chinyorwa ichi chinokutungamira kuti uite mari yako blog. uye kukura marimi ako.

Dzokera Kuzvinyorwa: Sei Wakatanga Blog yako?

Chii chaunoshandisa USP?

Hazviiti, hazvo? Rudyi! Semuenzaniso, ndine bhajiro mukupa simba webmasterzy nevatengesi nekupikisana neGoogle-inogamuchirwa SEO chero ipi zvayo inonzwisisika – uye iwe unoziva, izvi hazvisi zvakakwana zvachose, kunyange zvazvo biriuti rżi bujuti.

Ichokwadi, bhujandi yangu haisi iyo yakanaka yekubudisa mashoko kune webmasterzy vanoedza kuita kutiGoogle ifare kana kushandiswa chete "nzira dzakagamuchirwa" dzekuwedzera bhuti yebhugi.

Zvimwe zvezvinhu zvandino kusimudzira hazvikurudzirwe kana kuti zvakanyanyisa, ivo vanonyanya kufunga veGoogle, vanotungamira webhusaiti havangashandisi izvo blog yangu inoparidza zvachose. Wakatanga blog yako kugovana chimwe chinhu chakasiyana, chinotaura nezvenyaya dzako uye zvibodzwa, saka bhurogu yako inofarira chikamu chidiki chevateereri vako. Chikamu changu, cheblogi mune yangu muenzaniso, ivo vese vari webmasterzy uye vatengesi vasingabvumirani neGoogle tsika uye inozivikanwa SEO uye yekushambadzira mazano.

Sokutonga kwechigunwe, yeuka kuti bhaibheri rako rinofanira kunge rakanyatsoita izvo chikamu chako chevateereri chiri kutsvaga.

Chinangwa chako chevanhu vanouya pamberi pemari

Frank Gainsford kubva kune 4U marangariro anoyeuchidza kuti zvakakosha zvakadini kusaedza kufadza vanhu vakawanda chete kuti vawane mari, asi kutarisa pane zvaunotarisirwa vateereri.

semantyczne ślady uye kubatanidza izvi kutsvaga kwehutano ndicho chiyiko chaicho chekugadzira mabhizimusi mari. Iwe unofanirwa kuve nechokwadi chokuti wakashandisa rel = autor uye rel = tagi muparidzi mukati mnie HTML yezvigwaro zvako. Izvi zvinokosha pakuvaka zvakadzama zvemashoko ako ezvinyorwa, kunyanya kuburikidza nekushandiswa kwemasangano evanhu, apo vanogadzirisa mabhuku vanogona kuchengetedza hurukuro inoshanda nekubatana kune mamwe mabhuku euhuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuu.. "

"Kunzwisisa makumbo ekudzivirira [zvinotonyanya kukosha] kuti uvandudze zvakadzama zvaunofunga zvishoma nezvishoma. Izvo zvakadzama zvinyorwa zvako zvemashoko, zviri nani SERPs yako ichava. "

Gainsford anowedzera kuti kutanga nekusarudzwa kwemashamba ekutsvaga uye kutsvakurudza kunokosha kupedzisa pasi nihe yako uye kuchiratidza zvakanyanya, uye kuti iwe "unoda kuva nekunyatsonzwisisa kwehurukuro yako uye unokwanisa kushandisa izvi kunyora zvinyorwa zvebhuruti zvinosangana ne [vako] vateereri chaivo. "

Yeuka kuti iwe uri kushandisa kutsvaga injini yemigwagwa kuti unonyanya kusimudza marashi yako pamberi pe "vazhinji maziso" sezvinobvira, kwete kungozviita kuwana zvakananga pamugwagwa kuburikidza nekutsvaga.

Chikonzero nei nyaya dzemari dzakakosha asi dzisina kukwana

Iyo yakareba nyaya ipfupi, haudi kuve zvakare imwe blogger inonyora nezve (isa niszowa apa).

Mimwe misoro inogara ichinyoro uye iwe unogona kuvashandisa denga mhemberero refu, asi kana iwe uri kunyora izvo munhu wose ari kunyora, asina mamiriro matsva uye hapana chinotaura nezvekuona kwako, iwe hausi kuiso bhaibheri.

Mamiriro # 1

Muenzaniso: kana iwe uchitanga bhuku pane-unofanira kuva neNYV, iwe unoda kuvhara yose yeNNYU yaunonzwa vaverengi vanofanira kutenga, asi kana iwe unonyatsoda iyo nyori munyori kana boka iroro revanyori vemahaaaaaaaaaaaaaauuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuaaaaaaaaaaaaa.?

Vamwe vangaita kuti iwe uwirirane nemari, asi vanogona kuita kuti bhaibheri rako rive rako uye vanokubatsira iwe kugadzira zvinyatsobatanidza (pamwe nevanyori nevanhu vanovapoteredza).

Mamiriro # 2

Ngatione mumwe muenzaniso.

Iti iwe unofarira kunyora nezvekudya, asi yako blog ndeyese "pfura yakanaka" – IWE uchazoda kubatanidza imwe neimwe inoenderana neyekudya-musoro wenyaya kune Yako yakasarudzika chiratidzo, Saka, semuenzaniso, ungangoda kutanga nemazwi akakosha ane chekuita zvakananga zvekudya wobva washandisa Icho senge pekutanga kukurukura kuti kudya kwacho kungaita SEI kuti vaverengi Vako vave „noutano hwakanaka” Pasina kushungurudza muviri.

Zvaunenge uri kuita pano ndeyokupa vaverengi vako (unikać vanoziva kare nezvezvokudya izvozvo) nzira yekubatanidza zvavanenge vaziva kare kana kuti vakanzwa pamusoro pemhinduro dzaunopa, asi izvozvo zvakanyatsokokera. Iyi ndiyo imwe nzira yekuita nayo.

Mamiriro # 3

Imwe nzira ndeyekushandura dzimwe nguva kana hurukuro nisza nyaya dzine nyaya dzakasiyana nedzidziso yako uye basa.

Semuenzaniso, kana iwe uchitanga SEO blog, unogona kukurukura maitiro akaenzana neMuvhuro uye maitiro ako pachawo musi weChishanu. Chinhu chakavanzika ndechokuwana kuenzanisa pakati pezvose izvo munhu wese anozviziva uye anotarisa paIndaneti (iyo ndiyo yekutanga kwekutsvaga kwavo) uye USP yako uye maonero. Shandisa iyo yekare segoroko kuti ubudise marashi yako, uye chengetedza iyo yekupedzisira seyo feccrum yebasa rako rese.

Saka enda mberi uye nyora nyaya dzinokwevera migwagwa nemari, asi taura navo nenzira dzinosanganisira uye dzakakwanisa kupinda muchiratidzo chako uye USP yako.

Mienzaniso yehupenyu hwechokwadi

Pano pane zviwuni zviviri zvemashoko uye muenzaniso wekukurukurirana kubva pamashoko.

Muenzaniso wekutumira - kubatanidza chiratidzo changu kune vateereri vepuratifomuMój post na Kingged -Kubatanidza maonero angu kune vateereri vepuratifomuKomentarz do dyskusji na temat KinggedMuenzaniso wekukurukurirana paMambo wangu

Izvo zvakakosha ndezvekuti iwe unotamba makadhi ako nokungwarira pachikuva chesarudzo.

Usangonyora nezvechiratidzo chako uye kuti chii chako chinyorwa, asi chiite icho chinoreva kune vateereri vepuratifomu.

Ehe, izvo zvinoreva kuti iwe unofanirwa kunzwisisa izvo zvinodikanwa uye zvinofarira zvevanhu vanoshandisa iyo chikuva. Kana usiri kuziva sei, apa unowana 12 nzira kuti uzviite, asi iwe wakanakisisa kutengesa nguva dzose kuverenga zvakanyanya sezvinobvira pane zvinyorwa zvakabudiswa uye zvakanakidzwa kuverengwa pachikuva.

Sezvaunodzidza chinangwa chako uye uchitaurirana, iwe uchatanga kuona maitiro anoita kuti zvinyatsogutsikana. Iwe unokwanisa kusungira maitiro aya kune musoro waunoda kunyora pamusoro. Basa iri rekare rinotonyanya kukosha kana ukasarudza kuendesa mushanyi kune guru, munharaunda yakawanda (semu MOZ) uye iwe unoziva kuti chiratidzo chako hachifarirwi kana kuti chinopesana nemafungiro akawandisa.

Muchokwadi, iwe hausi kuzoda ‘kupfura’ meseji yako kune nharaunda (uye pamwe kukwezva vakatsamwa zvirevo kana troll), asi shandisa webhusaiti webhusaiti uye izvo zvakanyanya kugoverwa mapoinzi kubva kune mamwe yumuekaka.

Kana izvo nezve Facebook zvemashoko kushambadzira semhando inonyanya kushanda yekushambadzira, asi unotenda izvozvo Quora inogadzira chisarudzo chakanaka, ona kuti ndeapi mararamiro ekutengeserana anokurudzira vanhu Vari kutaura pamusoro pe Facebook, Strefa shandisa Icho se hak kuti UPE mazano ehuwandu hweComora sezvimwe zvaunoziva zvinouya nezvimwe zvinobatsira, nezvimwewo.

Chero chero chidimbu chako chiripo, ipa chiratidzo chako nekuchiisa kune icho chiri kutotanga kugoverwa pachikuva wakasarudza kushandisa.

Zvakare, mufananidzo nemukurumbira waunovaka wakakomberedza pachako uye mhando yako haizove yemushambadzi anoda kumanikidza maonero ake pane vamwe, asi imwe anozvipa asi, achisiya danho rekutora kana kusakwira vanhu. Mutsa uye kutaurirana zvinoshanda nzira yakareba kune yako mufananidzo.

TL; DR: Pięć na wynos

  1. Usangoite zvinoitwa nevamwe vese. Iwe unoda kuita mari sebhizinesi, se blogger inotarisa pane yakasarudzika chiratidzo, kuvaka yako yako brand.
  2. Iva iwe pachako, iva nemutsa uye uvhurike kune mhinduro, shanda uchifarira chinyorwa chako uye shandisa blog yako kuparadzira meseji yaunoda kuti nyika izive.
  3. Edza kuyera pakati pekuita mari uye kuti usakanganwike. Kazhinji, kuisa mabhenefiti kuri ezvakanyanya kunaka uye kuunza chimwe chinhu chakakosha uye chine musoro kune nyika pane kungoita mari. Smart yekumaka iri kuisa pamwe izvo zvatova ipapo uye zvaunoda kupa, musanganiswa wakasarudzika yenzvimbo niszowy uye USP, kuratidza chiratidzo chakasimba chisingaregi mari ichichivhiringidza.
  4. Cherechedza kutengesa uye kutengesa chikamu chebasa rako rekubhura uye yeuka kuti sei wakatanga izvi zvose pakutanga.
  5. Chengetedza-zvakapoteredza kuti zviyeuchidze iwe kana iwe ukatorerwawo nemari yebasa rako rekugadzira mabhuku.
Jeffrey Wilson Administrator
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