No ke aha e pono ai ka waiwai maika’i e noho ma ka pu’u o kāu Pāʻani Kūlana

‘N Penguins, Panda’s a me nā holoholona hihiu i hō’eha i nā pūnaewele nui o nā kaonaea o ka pūnaewele i nā makahiki ʻelua i hala. Ua maopopo ka leka mai Google aku: E hoʻōki i ka hoʻowalewale ʻana i kā mākou hopena ʻimi. `Nā hana ʻeleʻele i nā mea i kapa ʻia ʻo "SEO loea" i ho’ohana ʻia no nā makahiki he hana ʻole.


ʻAole i maopopo i ka poʻe o nāʻoihanaʻoihana ke ho’ohana nei nā hoa kū’ai kūʻai SEO i nā mea hana maʻalahi no ka ho’olaha’ana i kā lākou pūnaewele, no laila, ua hoʻokūhoihoi laha Ka mea i haʻiʻia e kēia poʻe SEO i kā lākou mau mea kūʻai). Ua ulu nā kamali’i i kahi pūnaewele pūnaewele no nā makahiki he nui me ka ho’ohanaʻana i nā meaʻilihune maika’i loa i hoʻohana’ia me nā hua’ōlelo, ka papa bomb bomb, a me nā huila i hoʻohui’ia e hole.

Ua ʻōlelo aku ʻo Google i nā mea nona ka pūnaewele e kālele ana i ka ʻikepili maika’i a ʻaʻole e hoʻāʻo a hoʻowalewale i kā lākou hopena. Ma muli o kēia, ʻa’ole mākaukau nā mea nona nā pūnaewele no nā hoʻololi a Google i hoʻolauna, e hana ana i ka mea e hiki ke mana’o ʻia he "pō’ino ʻole ʻia" geen lākou. Kūkulu ʻia kā lākou koina pāʻoihana āpau i ke ala ʻana i ka holo hoʻopololei i nā mīkini hulina.

Me ka’aʻohe ho’olālā B, nui wale nā ​​pūnaewele i waiho waleʻia e make (holo maika’i i ka hapanui o lākou).

ʻO ka Fall o Content Content

Ua kākau’o Mc Mcee i kekahi mea kupanaha i nā mahina i hala aku nei i kapa’ia "ʻO Google Panda ʻElua mau makahiki ma hope aku: ʻO ka hopena maoli kahi iʻoi aku ai nā pae hoʻokūkū a me ka ʻike SEO".

Hō’ike kaʻatikala i ka nui o kahi mau pūnaewele nui i paʻi. Ik ka ho’ohana’ana i nā’ikepili mai nā Mākelina Huli, ua hō’ike’o Matt i nā pūnaewele hewa’ole e like me HubPages, Mahalo a me Suite101.

Panda Traffic Drop

‘Ka hāʻuleʻana i nā kaʻa a lākou iʻike ai he mea kupaianaha. Hiki i nā HubPages ke loaʻa he 62% ʻole ma mua o ka ma mua o ka hoʻokomoʻana o ka Panda. Ua halaʻo Mahalo i ka 92% van de prijs is Suite101 ua pio’o 96%. Ma ke’ano he kumuhana e like me kēia mau pūnaewele nānā, ʻaʻole lākou iʻikeʻia ma mua o ka hanohano nā’āina lako i hana’ia i mea e paipai ai i ka poʻe malihini kipa e kaomi i nā loulou.

Ua ho’ohana’ia lākou e nā poʻe he nui e kākoʻo i kā lākou mau pūnaewele pūnaewele e like me nā mea i hoʻokumu pono i kahi PageRank maika’i. No laila, he hana maʻamau no kahi hui SEO e kiola i kahi mea ma HubPages a iʻole Squidoo a hoʻokomo i kekahi mau loulou i ko lākou mau pūnaewele a puni.

Ho’ohui mau kēia mau hui i ka nui o ka maika’i (ʻike wikiwiki i kekahi mea ma ka pāmuhanahana hope loa About.com e hōʻoia ana i kēia). Ua hana’ia kēia mau pūnaewele i ka hopena, akā i ka hopena, ʻo ia hoʻi ka mea i hoʻihoʻi mai ai i lalo i ka honua.

‘Ke kūlana kūpono

Ua’ike au i kekahi mau pūnaewele punahele liʻiliʻiʻole aʻu eʻike nei i ka hāʻuleʻana o ka mīkini ma hope o ka ho’oponopono’ana o Panda, akā ma’ō aku o ka papa, ua nui loa wau i nā loli e like me ma’u i hana nā huaka’i ma o ka nānāʻana i nā mea kiʻeki’e loa.

ʻA’ole pōkika’i ko’u mau hoaaloha. Lawe lākou i nā paona paona he mau mahina ma kēlā me kēia mahina mai kahi pūnaewele hōʻano pūnaewele UK i hoʻohuiʻia nā mea i hoʻohuiʻia mai nā loulou mai kahi papahana’āina praLaaa ma ‘maa maa . Hij wahi pūnaewele liʻiliʻi wale nō ia akā ua uluʻo ia i kahi kālā nui mai kahi wale nō hij 100 mau kipa ma ka lā. Mana’o wau ua hiki ke kū’ai aku no kahi liʻili’i $ 100.000 (ʻoi aku paha ka nui) ma kahi mākele e zoals ik ʻO Flippa.

Ma hoop o ka hoʻonui ʻana i ka panda, hij mea waiwai ʻole ka hāʻawi ʻana iā lākou i ka haʻawina koʻikoʻi i ke kumu e pono ʻole ʻoe e hoʻāʻo a me ka hoʻopunipuni i nā ʻimi hulina. Ma kahi ho’omaopopo maika’i, ke ho’omau nei lākou i ka kūkulu hou ʻana i ka pūnaewele me ka kākau ʻana i nā mea ki’eki’e no nā malihini. Hij mea hilahila kā lākou i hana i kēia mai ka hoʻomaka.

Ma ko’uʻano he mea nāna i loa’a i ka pūnaewele pūnaewele, ʻa’ole au i ho’opili ikiʻia e nā loli o Panda, akā naʻe, ua maika’i ka ho’ololi’ana i ko’u kūlana ma keʻano he mea kākau manuahi. Ua’ae mai ka nui o nā mea nona ka pae pūnaewele iaʻu ma nā makahiki e noi ana iaʻu e kākau no lākou. Ua haʻalele koke lākou i kā lākou hāʻawiʻana i ka hana ke’ōlelo wau iā lākouʻaʻole wau e kākau i nā hua’ōlelo 500 no $ 5- $ 10. I ko lākou mana’o, ua hana likeʻia nā mea a pau. ‘Ka mea wale nō i hopohopo iā lākouʻo ia he mea kū hoʻokahi. ʻA’ole pono ka maika’i o ka mea. ʻAʻole ia he mea kupanaha e huli ana kekahi o kēia mau poʻe i ka papa inoa.

'Ka'ōlelo Spinning he mana'o maika'iʻO ka hōʻano muaʻana, ʻo ia ka mea hana maʻalahiʻole … ʻoiai e mahalo wau i nā mea hoʻolaha’ōlelo e hoʻokū ana i ka nui o nā mea likeʻole a laila kū’ai aku i kaʻoiaʻiʻo o kā lāuuuu keneta!

‘Nā lā o ka ho’oulu’ana i ka lawe pū me nā tausani o nā mea kākau maika’i’ole i pau. Ik kēia lā, ʻoi aku ka nui o ka maika’i ma mua o ka nui. E’oi aku ka maika’i o ka loa’aʻana o kekahi mau loulou mai loko mai o kahi pūnaewele luna loa ma mua o ka loa’aʻana o nā haneli o nā loulou mai kahi o nā pūnaewele ka’ahana ha’aha’a.

Geen laila ʻaʻole pono ʻoe i kahi o nā loulou. Mai hele no ka nui. Hele no ka maika’i. – Neil Patel

‘SEO Neil Patel i kama’ilio e pili ana i kēia ma nā kiko’ī nui i he nīnauele me Jayson DeMers. Ua helu’o ia:

ʻO kēia mau lā, inā he ho’okahi tausani a heʻumi tausani a he kanalima haneli kākapa a loaʻa iāʻoe hoʻokahi haneli, hiki iāʻoe ke noʻonoʻo inā’oi aku kou maika’i, a ke ulu nei’oe ma’ō aʻuu. No laila, ua’oi aku ka māmā o ka wikiwiki ma mua o ka loaʻaʻana o hoʻokahi tausani mau loulou i kēlā me kēia lā a i kēlā me kēia wiki. E zoals ik ka loa’aʻana o ka lima lima o nā loulou inā e ho’āʻoʻoe e hōʻailona no ka "’īlio’īlio",ʻO kou loulou maika’i loa, ʻo ia ka mea i kū mua i ka "’īlio’īlio" ma luna o ka mano, ke’ole ka helu nui. Eʻike i kēlā mauʻaoʻao, e paʻi iā lākou, e ho’āʻo e loaʻa kahi loulou, pololei?

A ma luna o kēlā, makemakeʻoe e hō’oia i ka ho’ohui’ana o ka heleuma. ʻA’ole makemake’oe e loa’a wale ka "’īlio’īlio" e zoals ik lākou a pau, geen ka mea, inā’o ka mea "nā’īlio’īlio",’Een’ oude pono. Pono e hoʻololiʻia, loaʻa i nā hua’ōlelo maʻamau ma laila, e nānā i keʻano maoli e like me keʻano o ka inoa o ka inoa, i ka inoa inoa o kaʻaoʻao, a iʻole ka hua’ōlelo, nā hua’ōlelo likeʻole e pili ana i kēlā hua’ōlelo nui, pēlā a pēlā i.

Akā, ʻo ia nā ala nui e kūkulu ai au i nā loulou. Noho mālie a kūpa’a ka lanakila. Hele no ka maika’i aʻaʻole hoʻi e hele no ka wikiwiki, pololei? Mai ho’āʻo e hele i laila e kūʻai i nā liona mau loulou aiʻoleʻaʻoleʻoe e pono e kūʻai i nā loulou. Inā kākau wale’oe i kaʻolu’olu maika’i, maika’i huahana a lawelawe paha, hiki iāʻoe ke hō’olo koke aʻoi aku ka maika’i ma mua o ka hapanui o nā poʻe e ho’olimalima ana i nā kālā he tausani no ka.

Pono kaʻenehana Pono ma ke Kele o kāu Paʻi Pūnaewele

‘SEO nā kulekele i hala aku nei i hilina’iʻia i nā kumuhana o waho. ʻO kou hopena aia ma nā lima o nā engines hulina a me ka hoʻololiʻana i kā lākou algoritme i ka manawa maʻamau i ka hāʻuleʻana o kāu pūnaewele pūnaewele. Ho’okumu’ia ka huahana ma ka ho’oukuʻana i nā mea i nā pūnaewele’ē aʻe me nā loulou i kāu iho. ‘Ka mea pō’ino, ʻo kēia no ka hoʻonuiʻana i ka ho’ohui’ana aku i kāu pūnaewele pūnaewele, aʻo ka hoʻonui’ana i ka waiwai i kāu pūnaewele e lilo i mea pahuhopu loa. ‘O kekahi’ ano hana e nānā i ka hoʻopili ‘ana i nā hualoa’a’ ana, hij hoopt wikiwiki ia no ka pilikia o ka wā lō’ihi. ʻA’ole e loaʻa nā pilikia i nā engines hulina me nā pūnaewele e hoʻopuka ana i kaʻike maika’i.

‘Ka’u kumu kumuhana no kēia’atikala he "Manuahi e pili ana i nā Hono Honua a me ka hoʻomakaʻana e kākau i nā mea maika’i". Ua hoʻoholo wau e hoʻohana i kēlā inoa e like me ka’u iʻike ai he mea hoʻopunipuni iki ia. Kuhi pūnaewele Hij mea nui ka mea nui. Ua loli nā rula, akā nō naʻe, hij mau mea nui ia o ka wiki SEO.

No laila he mea nui iʻole e poina iāʻoe e pili ana i ka hana piliʻana, akā, ke manaolana nui nei au i kāu mea nui ma ka pūnaewele e hoʻokumu i kaʻenehana kiʻekiʻe. ‘Ka’olu’olu maika’i i ka pu’uwai o ka hana’ana i nā loulou.

ka SEO Moz Ho’oponopono Hou ik ka SEO hō’ike iā 5 nā huahana o ka loulou i nā kumuhana pili:

  1. E ki’i i kāu mea kū’ai e hoʻohui iāʻoe.
  2. E hana i kahi blog blog. E ho’olilo iā ia i mea waiwai, hoʻonaʻauao a hoʻokipa.
  3. E hana i nā mea e hoʻoulu ai i ka māhele viral a me ka pilina maoli.
  4. E lilo i mea pono (e hoʻohui i nā loulou i keʻano).
  5. E huli i nā papa kuhikuhi a i nā papa inoa o nā kumuwaiwai kūpono.

Pono e hoʻomaopopo koke i kēlā me kēia o kēia mau mea hono pūnaewele hanana hilinaʻi i kāu pūnaewele i loaʻa ka ʻike maika’i. Inā ʻa’ole ʻoe e hoʻolaha i ka ʻike maika’i, ʻaʻohe mea e hoʻouna aku iā ʻoe, ʻaʻohe mea e kaʻana e hōʻike i kāu mau ʻatikala, een ʻaʻohe e kuhikuhi kahi papa kuhikuhi i kāu poe poe kuhikuhi i kāu. Ma 2013, pili kāu hoʻolālā kūkulu kūkulu ʻana i kāu ʻike i ka ʻike ʻana i nā malihini me ka ʻike maika’i. Ua pau nā lā o ka huaʻōlelo trefwoord. Ho’omaopopo, maika’i ma mua o ka nui.

Ua hō’ike’ia ka pūnaewele punaewele he kumu hoʻohālike maika’i loa ia o kahi pūnaewele e kau ai i ka mana’o ma mua o ka nui. Hoʻopuka ia i nā ʻatikala ʻekolu a ʻehā paha i kēlā me kēia mahina, eia naʻe ʻaʻohe mea piha. Ma kēlā me kēia puke kēia mau huaʻōlelo he ʻumi mau lōʻihi, hoihoi ʻia e ka ʻike noiʻi, a ua kākau ʻia me ka mea heluhelu.

Ik ka wō pōkole, hiki i ka papahana no ka WHSR’o Jerry Low ke ho’okomo i nā’āpana a me nā loulou i loko o kēlā me kēia ki’i. ‘Ole kēia e paʻakikī loa e hana e like me nā mea a pau i hiki ke kūpono i ka ho’ohuiʻana i nā loulou a me nā’āpana. ‘Ka wā lō’ihi, e ho’omau’ia ka nui o nā mea pono ma luna o WHSR, e ho’omaopopoʻana i ka ho’omohala’ana o ka pūnaewele i nā huaka’i mai nā pūnaewele huli.

E kākau no kāu poʻe heluhelu

Hij mau kama’ilio pinepine nā mea pūnaewele e pili ana i nā mea like’ole i ka’ike kaiaulu, nā’ike’ao’ao a me nā kipa kūikawā. Ho’ohana mākou i kēia mau hua’ōlelo i nā manawa pinepine he maʻalahi ke hoʻopoina i kēlā me kēia kūkaʻi maʻamau i kahi kanaka; ke kanaka e noho nei e heluhelu ana i kāu pūnaewele mai kā lākou kamepiula, papapili a’ōpili paha.

Ke heluhelu nei ʻoe i kahi ʻatikala ma ka pūnaewele, mālama pono ʻoe i nā retweets hij nui a he pehea paha kona makemake iā ia ma Facebook? ʻIaʻiʻo ʻa’ole ʻoe. ʻO nā mea āpau e pono ka moʻolelo iā ʻoe ma kekahi ala; ka hoʻopau ʻana i kahi pilikia a i ʻole leʻaleʻa iā ʻoe ma kekahi ala.

E mālama i kēia i ka wā e kākau anaʻoe i kāu mauʻatikala. Inā makemakeʻoe i kahi mea e kāʻana likeʻia ai a e hoʻohuiʻia ma nā pūnaewele pūnaewele’ē aʻe, e kākau i kāu mau’ōlelo no nā kānaka, ʻaʻole nā ​​mea huli.

‘Ka mea hope loa,’ o ia ke kanaka nāna e hoʻoholo inā he maika’i kāu mau mea a inā paha lākou e pu’unaue aku me nā poʻe’ē aʻe. A inā e pilikino nā kānaka a kaʻana like i kāuʻikepili, nāʻike hulina e like me Google eʻike i kēlā mea he hōʻailona e pili ana kāuʻatikala i kahi ki’eki’e a kūlana i kāuʻao’ao ma luna o ka laaa.

Nee laila, ʻo kaʻu’ōlelo aʻo iāʻoe, penei:

  • E kākau i nā kānaka, ʻaʻole no nā makelia huli.
  • E kāko’o me kāu poʻe heluhelu. E hiki i nā kānaka ke kaʻana i kāuʻikepili inā makemakeʻoe iāʻoe e like me ke kanaka.
  • E ho’omanawanui. Ik ka wā e pili ana i ka ho’ohui’ana i ke kūkulu’ana, ka lohi a me ke kūpa’a e lanakila i ka heihei.
  • Ke ho’okaʻaʻikeʻoe i nā kānaka e noi i nāʻeke a me nā loulou, e mahalo, mahalo a mahalo i ka maika’i; ināʻaʻole lākou e pili hoop ik. ʻA’ole’oe iʻike, hiki ke pili i ka manawa hou.
  • ‘Kāu mea nui e nānā i ke kākau’ana i kaʻike maika’i. Inā’ole ka maika’i maika’i, ʻa’ole hiki iā’oe ke ho’oikaika i nā loulou e komo a me nā’āpana.

Mahalo ko’u makemake e heluhelu i kēiaʻatikala. Makemake au e ho’olohe e pili ana i nā kumuhana o nā mea hoʻohana pūnaewele e hoʻohana ai i kaʻike ma ka pūnaewele, no laila ke paipai nei au iāʻoe e waiho i kahi’ōlelo a haʻi i kou mana’o no ka hia.

Laki maika’i,
Kevin

Jeffrey Wilson Administrator
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